Solid Tech

New concept design for product brochure and PPT for leading automotive supplier.

Automotive body engineering is a complex task and Gonvvama, a JV between Chinese and Spanish steel mills and engineering experts is an innovator in this field.

Together with our copy writing partner Inktale we set out to convey this competence in a new concept brochure and screen presentation for the door ring product range. The challenge: most existing product communication was of a very technical level and not easily digestible for recipients without an engineering degree. But to convince recipients of all levels, the product communication needed the be more approachable and to the point.

After many months of crafting structure and content together with Gonvvama experts as well as refining the design details, the English and Chinese brochures and presentations are ready to go to work.